Gerald Ford's 1976 election advert which played on JFK's assassination was shelved because it was deemed too insensitive (VIDEO)

Never Aired Ford 1976 Campaign Ad, Courtesy of Ford Presidential Library   (VIDEO)

Clip shows Ford flinching when cherry bomb goes off during speech

Then cuts to him riding in a car through Dallas, just as JFK had done

His media team believed it would show how he had healed the nation

But focus group found it 'just frightening' so soon after assassination

Historian believes it may have changed result of defeat to Jimmy Carter

Read more: http://www.dailymail.co.uk/news/article-2489967/Gerald-Fords-presidential-campaign-video-deemed-shocking-show.html#ixzz2jyuRGvb5