PLANET OF THE CHIMPS #2

Wednesday, March 10, 2010

Most Drivers Use GPS to find Walmart, Starbucks & Pizza

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"THE PERFECT BUSINESS"



Can you imagine the social ramifications of a business providing interaction between Wal-Mart shoppers, Pizza lovers and Starbuck’s addicts all under one roof? - Chimp






To understand societal trends and where America is going, you don’t necessarily need to conduct a census. All one may have to do is look at how people use their GPS devices.

TeleNav, one of the country’s largest providers of location-based services, has done just that in a report released Wednesday morning.

So where do people want to go?

During December of last year (the first month for which TeleNav has detailed, word-specific data), Walmart was the number one business destination in the United States for navigation users.

Starbucks came in a close second to Walmart.

And what do over-caffeinated consumers look for after a hard day of shopping? Sustenance, of course.

The most popular food item searched for during the same month turns out to be pizza.





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Chimp at 8:59 AM
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